Our team looks at the vast sea of digital data, and sees limitless possibilities for intelligent application of technology to solve marketing challenges. Our global management consists of leaders in the digital space, with deep expertise across
Dr. Robert (Bobby) Mayer-Uellner
Bobby Mayer-Uellner is Managing Director of Xaxis in Germany.
Bobby has been with GroupM since the beginning of 2010, focussing on various parts of the digital business including the successful development of GroupM’s social media capabilities.
Before joining GroupM, Bobby worked as Senior Vice President in online performance marketing at iCrossing. During this time, he specialized in paid and natural search, affiliate as well as CpX, and was responsible for acquiring and managing big client accounts from the automotive, retail, electronic and telecommunication industries. He started his career as a strategic business consultant.
Bobby holds a PhD in Communications, Science and Economics from Ludwig Maximilians University of Munich.