Insights

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Infographic: The US Outcome Media Report – Understanding how marketers value and measure their digital media

A visualization of the US market 2018 Outcome Report.

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Measuring Success: The 2018 Outcome Media Report

Measuring the global influence of outcome-driven media

The Power of Short-Form Video for Marketers

Trish Reilly, Senior Manager of Product Strategy, NA

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¿Qué es exactamente la Inteligencia Artificial?

La IA no tiene por qué ser aterradora

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The Case for Programmatic Out-of-Home

Erik Rosa, Managing Director, Xaxis Italy

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Closer to the Marketer’s Ideal: Thoughts from AdWeek New York 2018

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Artificial Intelligence – the Next Wave in Indian Advertising

Atique Kazi, Managing Director, Xaxis India

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The Sophisticated Advertiser

Henry Stokes, Managing Director, Global Clients

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Advertising Week New York: Getting Started with AI

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What exactly is AI?

AI doesn't have to be scary.

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Outcome-driven advertising – what it means and why it matters

Digital advertising needs to be tied closely to an advertiser’s real objectives. At Xaxis, we can help global brands achieve just that.

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Advertising accountability: is outcome-driven media the future?

Harry Harcus, UK and Pan-Regional MD