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  • Xaxis Unit Plista Names Elizabeth Harrington Head Of North America

    • Elizabeth Harrington

    August 10, 2016

    Plista, the unit of Xaxis that specializes in native advertising technology, on Wednesday named Elizabeth Harrington head of North America, a new position. More

  • Xaxis Names Lucas Mentasti Chief Executive Officer, Latin America


    Press Release: August 3, 2016

    NEW YORK and MIAMI (August 3, 2016) – Xaxis, the world’s largest programmatic audience company, announced today the promotion of Lucas Mentasti to CEO, Latin America. Mentasti was previously managing director, Latin America and the first employee dedicated to the region. In this role, he successfully launched Xaxis operations in Miami, Mexico, Argentina, Brazil, Colombia and Puerto Rico, building the Latin America business to more than 250 clients while doubling revenue each year. More

  • Xaxis’ First Latin America CEO Talks About Growing Business In A Region With Vastly Diverse Cultures

    • Lucas Mentasti

    August 3, 2016

    WPP-owned ad network-slash-tech shop Xaxis has its first-ever Latin America CEO. Lucas Mentasti was promoted from the unit’s Latin America managing director to its chief. It’s a big step up from where he started in 2013, moving from Publicis-owned Starcom to head up Xaxis’ Latin America business. More

  • Xaxis Confirms Nicolas Bidon as EMEA Lead

    • Nicolas Bidon
    • Brian Gleason

    July 27, 2016

    Xaxis has today (27 July) named Nicolas Bidon as its former Plista-lead as chief executive for EMEA, replacing Caspar Schlikum who is relocating to APAC where he’ll head up Wunderman. More

  • Xaxis Names Nicolas Bidon CEO, EMEA


    Press Release: July 27, 2016

    LONDON (July 27, 2016) – Xaxis, the world’s largest programmatic audience platform, announced today it has named Nicolas Bidon as CEO, EMEA (Europe, the Middle East and Africa). Bidon joins from Xaxis native specialist company plista where he served as global CEO. More

  • 2nd Annual Rising Star Awards Honoree - Sarah Warner

    • Sarah Warner

    July 25, 2016

    Xaxis VP of Strategy and Investment Sarah Warner has been chosen by Cynopsis as an honoree at the 2nd Annual Rising Star Awards reception on September 15th in New York City. Join Cynopsis and your peers as we honor the best and brightest upcoming stars in the media industry. More

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